Vaya Supplies Premium Rush Messenger Bags
Columbia Pictures' "Premium Rush" Featuring Joseph Gordon-Levitt to Showcase Eco-Friendly Messenger Bag Line from Vaya Bags
New York, NY (August 7, 2012) - Vaya Bags, a line of handcrafted messenger bags from Queens-based environmental scientist turned master seamstress Tia Meillinger, will be featured in the upcoming Columbia Pictures film, 'Premium Rush', starring Joseph Gordon- Levitt.
In theaters August 24, 2012, 'Premium Rush' depicts Gordon-Levitt's daredevil character who is thrown into the fast lane after he's tasked to deliver a mysterious envelope with top-secret contents. Soon after the pick-up, a high-speed, action-packed chase ensues, as a corrupt police officer will stop at nothing to intercept the delivery. Throughout the film, both Gordon-Levitt's and Dania Ramirez' characters don Vaya Bags, made of recycled bicycle tubes and recycled canvas scraps from a local sailboat factory. Vaya Bags custom made all of the Premium Rush messenger bags used by the main characters in the film.
ABOUT VAYA BAGS
A long-time bike rider, Tia Meillinger grew frustrated with uncomfortable messenger bags digging into her back and being destroyed by the elements. In 2005, she decided to take matters into her own hands and make her own bag, customized to her needs; including multiple easily accessible pockets, waterproof fabric, quick release buckles and an easily adjustable padded strap. As someone who studied environmental science and strong believer in reusing and recycling, Tia looked to a local sailboat factory for surplus materials. After several requests from friends and family to make bags for them, a business was born. Tia has since expanded her materials to include recycled bicycle tubes and old vinyl banners. Today, woman owned and operated Vaya Bags come in all shapes and sizes, including messenger, laptop bags, handbags, wallets, and bicycle tube belts. Custom designs from a seemingly endless pallet of colors are available on their site or at their Queens store. Otherwise, you can visit the Vaya Bags website for a full list of retailers that carry the products. Tia and Vaya Bags have been featured in Newsday's Green Street LI section and spotlighted in the New York Daily News Life & Style section.